SEO local pour les sites Web WordPress

Description of your first forum.
Post Reply
WhatsApp Number
Posts: 458
Joined: Wed Feb 01, 2023 4:15 am

SEO local pour les sites Web WordPress

Post by WhatsApp Number »

If you run a small or local business, chances are your site is built in WordPress. In fact, statistics from BuiltWith would indicate that WordPress powers about 50% of the entire internet. Exact numbers vary, with other stats showing that WordPress powers 22% of new active sites or 58.9% of sites CMS is known for. Whichever way you look at it, that's a lot of WordPress websites. WordPress isn't just used for food blogs and local businesses, though – brands and big websites use the platform. Other stats from BuiltWith say that 40% of the top 100,000 websites use WordPress, and that number jumps to 50% when we look at the one million sites. Companies like TechCrunch, The New Yorker, BBC America, and even the official Star Wars blog (not to mention our favorite SEO outlet, Search Engine Land) use WordPress. Why WordPress? There are good reasons for this. WordPress is a really flexible platform. A myriad of plugins allow for easy expansion of functionality, and a world of themes allows for easy visual customization to suit your business style.

More importantly, WordPress is easy to use. Several years ago, I was a big believer in Joomla and Drupal, and we've used those CMSs for most web design/development projects at Bowler Hat. However, we have seen a lot of resistance to these platforms from our customers. People just couldn't get along with how these systems worked, which led to websites being ignored. WordPress, however, featured a much shorter learning curve and much less customer support (light bulb moment). Convenience is crucial here. If you're not comfortable with your website's CMS, you simply won't use it. A site that is not affected can quickly become a weakness rather than the strong digital seller it should be. Best of all, WordPress is a solid SEO platform right off the Qatar WhatsApp Number List bat. It does so well. And with WordPress powering much of the web, you could say it's up to Google to make sure its search engine can crawl and index content on WordPress sites. The rest of this article will look at the suitability of WordPress as an SEO platform for local businesses, common issues you might encounter, and what you can do to really hone and boost your local business results with WordPress like CMS.

Image

WordPress as an SEO Platform WordPress provides a solid SEO platform out of the box. Still, the WordPress you use for your business is likely very different from the default WordPress installation. When your site is developed, its functionality has probably been extended by a range of plugins and the chosen theme. Content will also have been added and ideally it will have been categorized in a meaningful and hierarchical way. This layering of CMS, theme, plugins and content can create a lot of extra lightweight content, so our goal here is to filter out anything that shouldn't exist for users and ensure that the search engine knows it should be ignored. Taxonomies WordPress “Taxonomy” is one of those words that makes you sound smart. It can also be intimidating. Really, though, it's a pretty basic concept that just relates to ways of grouping things. An obvious example is that animals are a taxonomy by nature. The dog example isn't technically correct, but it helps illustrate that it's really just groups and subgroups - nothing more complicated than that. Still with me? I've talked about it in meetings and witnessed the instant glazed looks as people disengage and start thinking about their kids or what they're going to have for dinner.
Post Reply